We're moving from a world where customers browse catalogs to one where they simply state their intent to an AI.
Multiple steps, high friction, abandoned carts
“Find me the best running shoes for marathon training under $150 and buy them.”
One conversation, instant purchase, zero friction
Just as websites need HTML to be read by browsers, Brands now need new “languages” to be read by AI Agents.
Agentic Commerce Protocol — The standard for ChatGPT. Enables speed and “Instant Checkout” allowing users to buy products directly inside a chat conversation.
Universal Commerce Protocol — The standard for Google & Shopify. Lets Google Search and Gemini see your live inventory, returns, and shipping options.
These protocols turn AI conversations into new points of sale.
A working end-to-end demonstration of agentic commerce.
We use Medusa, a modern commerce engine, as the standard product catalog foundation.
Provides the API endpoints required to interact with ACP, UCP, and the OMS for seamless commerce.
A ChatGPT-like interface where AI finds items, checks stock, and prepares orders in seconds.
Find me running shoes for marathon training under $150
I found these marathon training shoes within your budget:

Foot Locker

JD Sports
Sports Direct
I found these highly-rated marathon training shoes within your budget. The Nike Revolution 7 is particularly popular for its responsive cushioning. Would you like me to add any of these to your cart?
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This is a working blueprint. Existing product data can be made transactable on ChatGPT and Google Gemini today.
AI Agents need instant answers about inventory and pricing. There are two approaches to bridge existing systems to these protocols.
Platforms like Boomi or MuleSoft for large organizations with complex legacy systems.
Best For
SAP, Oracle, Salesforce integrations
Strengths
Pre-built connectors, proven at scale
Purpose-built microservices on AWS or Azure designed specifically for ACP/UCP requirements.
Best For
Modern stacks, digital-native brands
Strengths
Fast, flexible, optimized for AI speed